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Canon PowerShot SX740 HS Camera (Black)

Canon PowerShot SX740 HS Camera (Black)


The powerful and pocket-friendly Canon Powershot SX740 HS compact camera is one of the most compact travel zoom cameras with its impressive 40x superzoom which is 24-960mm in focal length or extend it to 80x Zoom Plus, that’s capable of producing astonishing sharp, colourful and high-quality images and videos as it incorporates a superfast DIGIC 8 image processor and CMOS sensor, rich 4K Ultra High Definition resolution all in a pocket-sized-body.

Stand-out features include: 20.3MP CMOS sensor, 4K Ultra High Definition video recording, 5-axis stabilisation, rapid autofocus, 10 fps continuous shooting, Wi-Fi and Bluetooth connectivity and zoom framing assist – only to create superlative image quality.

  • 40x optical zoom in a pocket-sized, compact camera
  • Capture stunning memories in 4K Ultra High Definition video
  • Intelligent features to effortlessly deliver stunning imagery
  • Easy connectivity for instant social sharing
Availability:Out of stock
SKU outofstock-2955C023AA
Brand Canon

40x SuperZoom

The Canon PowerShot SX740 HS is equipped with a powerful 40x superzoom or even up to 80x Zoom Plus, allowing you to get much closer to your subjects and still producing astonishing image quality without the need to carrying multiple lenses when travelling.

DIGIC 8 Image Processor

The powerful DIGIC 8 Image Processor that’s incorporated into the Canon PowerShot SX740 HS camera is designed to actively manage many of the advanced camera settings, so that holidaymakers can achieve true 20.3MP results and rapid Hybrid autofocus throughout its zoom range.

Capture Rich 4K Ultra High Definition

Thanks to its amazing DIGIC 8 image processor and CMOS sensor, holidaymakers can now record Ultra High Definition 4K resolution, even when recording time-lapse footage with an impressive 3840 x 2160 resolution at 30/25 fps.

Lens Construction

The lens construction utilises 13 elements in 11 groups that includes 1 Hi-UD lens, 3 UD lenses, 2 double-sided aspherical lenses and 1 single-sided aspherical lens which all contributes to the quality of the image and effectively reduces spherical aberration and other optical aberrations.

Wi-Fi and Bluetooth Connectivity

The Canon PowerShot SX740 HS utilises Wi-Fi and always-on Bluetooth connectivity that allows you to always be connected to your iOS or Android devices in order to tag photos with GPS location, transfer your files directly to your device.

Flip-up LCD Screen

Have extreme fun by taking selfies in the self portrait mode using the approx. 180° flip-up LCD screen for perfect positioning and composition.

Other features Include:

  • ISO sensitivity - 100-3200 in 1 stop increments
  • Recording video format: MP4 [Video: MPEG-4 AVC / H.264, Audio: MPEG-4 AAC-LC (Stereo)]
  • SD, SDHC, SDXC (UHS-1 Speed Class 3 compatible) memory cards are compatible
  • Approx. 265 shots from a full charge 
In the box
  • Canon PowerShot SX740 HS Camera (Black)
  • Wrist strap WS-800
  • Battery Pack NB-13L
  • Battery charger CB-2LHE
  • AC Cable
  • User Manual Kit
Type1/2.3 type back-illuminated CMOS
Effective PixelsApprox. 20.3M [14]
Total PixelsApprox. 21.1M
Aspect Ratio/Colour
Colour Filter TypePrimary Colour
Focal Length4.3 – 172.0 mm (35 mm equivalent: 24 – 960 mm)
ZoomOptical 40x ZoomPlus 80x

Digital approx. 4.0x (with Digital Tele-Converter Approx. 1.6x or 2.0x [1])

Combined approx. 160x

Maximum f/numberf/3.3 – f/6.9
Construction13 elements in 11 groups (1 Hi-UD lens, 3 UD lenses, 2 double-sided aspherical lenses, 1 single-sided

aspherical lens)

Image StabilisationYes (lens shift-type), Approx. 3.5-stop [13]. Intelligent IS with Dual Sensing IS plus 5-axis Advanced Dynamic IS
Ultrasonic Motor (USM)
AF System/ PointsFace & Tracking (9 points), Tracking, Zone, 1-point, Center
AF ModesOne Shot, Servo, Continuous
AF Point Selection
AF Lock
AF Assist BeamYes
AF Lock/AF Assist Beam
Manual FocusYes, plus MF Peaking
Focus Bracketing
Closest Focusing Distance1 cm (W) from front of lens in Macro
Metering modesEvaluative, Centre-weighted average, Spot (Centre)
AE LockYes
Exposure Compensation+/- 3 EV in 1/3 stop increments.
Exposure Compensation / AEB
ISO sensitivity100-3200 in 1 stop increments
Speed15 – 1/3200 s
SettingsAuto, Daylight, Shade, Cloudy, Tungsten, Fluorescent, Custom.
Viewfinder / Coverage
Dioptre Correction
Eyepoint / Dioptre Correction
Monitor7.5 cm (3.0”) LCD (TFT), approx. 922,000 dots
CoverageApprox. 100%
Monitor / Coverage
BrightnessAdjustable to one of five levels
ModesAuto, Manual Flash On / Off, Slow Synchro
X-Sync SpeedYes. Fastest speed 1/2000 s
Red-Eye ReductionYes
Flash Exposure Compensation+/- 2 EV in 1/3 stop increments.
Flash Exposure LockYes
Manual Power Adjustment3 levels with internal flash
Second Curtain Synchronisation
Built-in Flash Range50 cm – 5.0 m (W) / 2m – 2.5 m (T)
External Flash
ModesSmart Auto (29 scenes detected), Hybrid Auto, Creative Shot, Program AE, Shutter priority AE,

Aperture priority AE, Manual, Sports, SCN

Modes in Movie
Photo Effects
Drive modesSingle, High-speed continuous, low-speed continuous
Continuous ShootingMax: One Shot AF approx 10fps, Servo AF approx 7.4fps
Image Size4:3 – (L) 5184 x 3888, (M) 3648 x 2736, (S) 2432 x 1824

16:9 – (L) 5184 x 2912, (M) 3648 x 2048, (S) 2432 x 1368

3:2 – (L) 5184 x 3456, (M) 3648 x 2432, (S) 2432 x 1616

1:1 – (L) 3888 x 3888, (M) 2736 x 2736, (S) 1824 x 1824

Resize option available in playback

CompressionFine, Normal
Movies(4K) 3840 x 2160, 29.97/25 fps (Full HD) 1920 x 1080, 59.94/50/29.97/25 fps, (HD) 1280 x 720, 59.94/50 fps
Movie LengthUp to 29 min 59 s [7]
Still Image TypeJPEG compression, (Exif 2.3 [Exif Print] compliant) / Design rule for Camera File system 2.0, Digital Print

Order Format [DPOF] Version 1.1 compliant

MoviesMP4 [Video: MPEG-4 AVC / H.264, Audio: MPEG-4

AAC-LC (stereo)]

Sound Files
Canon PrintersCanon SELPHY Compact Photo Printers and Canon Inkjet Printers supporting PictBridge
PictBridgeYes (via USB or Wireless LAN)


GPSGPS via Mobile (via Canon Camera Connect app with compatible smart devices)
Red-Eye CorrectionYes, during shooting and playback
My Camera / My Menu
My Category
Sound Memo
Intelligent Orientation Sensor
HistogramYes, during playback
Playback zoomApprox. 2x – 10x
Self TimerApprox. 2, 10 s or Custom
Menu LanguagesEnglish, German, French, Dutch, Danish, Finnish, Italian, Greek, Norwegian, Portuguese, Russian, Swedish, Spanish, Ukrainian, Polish, Czech, Hungarian, Turkish, Simplified Chinese, Chinese (traditional), Japanese, Korean, Thai, Arabic, Romanian, Farsi, Hindi, Malay, Indonesian, Vietnamese, Hebrew
ComputerHi-Speed USB dedicated connector (Micro-B compatible)
OtherHDMI Micro (Type-D) Connector
Computer/OtherWi-Fi (IEEE802.11b/g/n), (2.4 GHz only) [11]
TypeSD, SDHC, SDXC (UHS-1 Speed Class 3 compatible)
PC & MacintoshWindows 10 / 8.1 / 8 / 7 SP1 [18]

Mac OS X 10.9 / 10.10 / 10.11

For Wi-Fi connection to a PC: Windows 10 / 8.1 / 8 / 7 SP1

Mac OS X 10.9 / 10.10

For Image Transfer Utility: Windows 10 / 8.1 / 8 / 7 SP1

Mac OS X 10.9 / 10.10 / 10.11

Browsing & Printing
OtherImage Transfer Utility

Camera Connect app available on iOS and Android devices

Image Manipulation
BatteriesRechargeable Li-ion Battery NB-13L (battery and charger supplied)
Battery lifeApprox. 265 shots

Eco Mode: Approx. 370 shots Playback Mode: Approx. 240 min

A/C Power SupplyCharging via USB available with Compact Power Adapter CA-DC30E [17] or other typical USB charging methods
Cases / Straps
Waterproof / Weatherproof Case
Soft Case / Waterproof CasePU Leather softcase DCC-2400 Black
Remote Controller/ Switch
Power Supply & Battery ChargersCompact Power Adapter CA-DC30E Battery Charger CB-2LHE

Rechargeable Li-ion Battery NB-13L

OtherInterface cable IFC-600PCU
Operating Environment0 – 40 °C, 10 – 90% humidity
Dimensions (W x H x D)110.1 x 63.8 x 39.9 mm
WeightApprox. 299 g (including battery and memory card)

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Warranty Info


1.  What warranty comes with the goods purchased ?

All products excluding batteries sold by Orms are covered by a minimum of a one year local warranty, reckoned from the date of purchase, to protect you against manufacturing defects.


Canon IXUS, PowerShot compact cameras are covered by a full 1 Year Warranty
Canon DSLR and Mirrorless cameras
are covered by a full 2 Year Warranty.
Canon video cameras including Legria and X-series are covered by a full 1 Year Warranty.


Nikon compacts excluding the Coolpix P900 are covered by a full 1 Year Warranty.
Nikon DSLR's including the CoolPix P900 and are covered by a full 2 Year Warranty.


Panasonic cameras and lenses are covered by a full 2 Year Warranty.


Fujifilm cameras  are covered by a 2 Year Warranty.


Sigma and Tamron products are covered by a 3 Year Warranty.


Lexar and Sandisk memory cards are covered by a Limited Lifetime Warranty.


Lowepro's Limited Original Owner Warranty covers defects in materials and workmanship during the useful life of the product.  The warranty does not cover damage caused by improper care.


 All used gear sold by ORMS is supplied with a 6 Month Warranty.


 All refurbished gear sold by ORMS is supplied with a 12 Month Warranty.


2.  My product has gone faulty, now what ?

Please contact our service division straight away on 021 - 469 1962 and notify them of the fault. You may also e-mail them at

   1. If a product is defective / faulty, ORMS will replace the product within a 10 day period deemed from the date of receiving the product.  ORMS will also cover the shipping costs within the borders of South Africa.

   2. During the warranty period, Orms will arrange collection of the faulty item, facilitate the repair and then ship the product back to the customer, bearing all risks and costs.

   3. Please see our policies under Return Policy and Servicing & Repair Policy for further information


Orms is not obliged to repair products that fall outside of the manufacturers warranty period, or products that are damaged accidentally, however Orms in seeking to deliver the highest standard of customer service will gladly assist the customer in having the product repaired via the network of repair agents with which Orms has business dealings.

Shipping Info

1.  FREE Standard Shipping 

Free Economy Shipping is available on all orders exceeding R1 000. (T&C's apply)

*Terms and conditions to qualify for free shipping:

  • Shipping may only be to a physical address within the borders of South Africa. No P.O Box's allowed.
  • Shipping to outlying or remote areas like farms and game reserves may attract an additional fee.
  • The delivery time to city areas is usually between 2 and 4 working days*. This excludes weekends and public holidays.

*Reckoned from time of dispatch to time of arrival to client. This is an estimate and not guaranteed.


2.  Aramex Courier Service (local)

We use Aramex couriers as our preferred method of delivery.

With sophisticated track and trace equipment, you can pinpoint exactly where your parcel is, from the moment it is dispatched by us, until it's safely handed over to you the recipient.

Your parcel is well packaged and bubble wrapped before delivery. We also fully insure your parcels contents for the journey to your door.

Delivery Charges:

We charge a flat-rate for shipping and the charges are per order. 

  • Express Shipping to Main Cities @ R 150.00 incl. VAT (ETA of 1-2 Business Days)* - Main Cities are: Cape Town, Johannesburg, Pretoria, Durban, Port Elizabeth and East London. Other cities/towns will take more than 1-2 delivery time.
  • Standard Shipping @ R 80.00 incl. VAT (ETA of 2-4 Business Days)* - To all areas.

*Reckoned from time of dispatch to time of arrival to client. This is an estimate and not guaranteed. This period does not include Saturdays, Sundays and public holidays. The base price of R80.00 incl. VAT is for a parcel up to 10kg in Volumetric and Physical weight. Should the item/s exceed this weight, we reserve the right to increase the shipping charge accordingly. 

Please Note: The above prices quoted are for ordering online through the ORMSdirect website only. A different rate will be quoted if handled manually through our camera sales department. Our delivery service only runs from Monday to Friday. Saturday morning deliveries can be done by special arrangement only and at an additional charge. Please contact to arrange. We reserve the right to re-quote the delivery fee should this become too expensive. 


3.  DHL Express Courier Service (International)

Please note:

International orders are generally subject to local import duties and taxes (VAT)

Orms is not responsible for, nor can we offer, any specific advice regarding any customs related fees that you may incur. For specific information, please consult with your local government import office.

Privacy: Your privacy is important to us. We strive to exceed your expectations for privacy. Cross-border shipments are subject to inspection by customs authorities. We may also be called upon to provide certain order, shipment, and product information to our international carriers. Carriers may communicate such information to customs authorities for the purpose of facilitating customs clearance and compliance with local laws.

Delivery Charges:

International shipments are quoted on a per order basis depending on the size and weight of the parcel shipped.


4.  Collect & Collect from Orms Shop in Cape Town / Bellville

You are welcome to place your order online, pay for it and collect it from our Cape Town or Bellville branches. You will need to bring in a print out of the order for collection. Please ask for online sales on arrival. 


Orms Shop - Cape Town

Open: Mon-Thurs 8 to 6PM, Fri 8:30 to 6PM, Saturdays 8AM to 1PM 

Shop 5, Roeland Square

Upper Canterbury Street

Gardens, Cape Town, 8001

South Africa

> View on Google Maps: ORMS C.T


Orms Shop - Bellville

Open: Weekdays 8AM to 5:30PM, Saturdays 8AM to 1PM

Victorian Towers

Cnr Durban Rd & Palm St

Bellville, Cape Town, 7530

South Africa


Free shipping on all South African orders above R1000


Contact us 24 hours a day, 7 days a week


Giving our customers peace of mind


We ensure secure payment with PEV

Orms PTY LTD is not responsible for any errors, omissions or representations on any of our pages or on any product listings. This includes, but is not limited to, pricing, images, product descriptions or stock availability.