{"title":"FUJIFILM","description":"\u003cspan\u003eFujifilm has been making photographic products since 1934 and is well known for their film, lenses, cameras, film processors, printing equipment, graphic systems, and recording media.\u003c\/span\u003e","products":[{"product_id":"fujifilm-x-t5-mirrorless-digital-camera","title":"Fujifilm X-T5 Mirrorless Digital Camera","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eThe Fujifilm X-T5 Mirrorless Digital Camera is the 5th generation to Fujifilm's X range, packing a powerful 40MP X-Trans CMOS 5 HR sensor and X-Processor 5 to bring photographers the most advanced imaging technologies and outstanding image quality.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eThe X-Processor 5 Engine produces twice the processing speed of the X-Processor 4 to achieve AI processing technology, next-generation HEIF image file format, reduced power consumption and more. Built-in to the lightweight, high-performance X-T5 camera is a five-axis in-body image stabilization (IBIS) system that provides up to 7 stops of compensation, a 3.69 million dot EVF with an 0.8x magnification ratio, a large 3\" 1.84 million-dot three-way tilting LCD touchscreen that offers enhanced versatility, particularly when working at waist level or in portrait orientation. With an advanced AF, the Fujifilm X-T5 Mirrorless Camera features subject-detection AF that is built using Deep-Learning AI Technology, allowing it now to automatically detect and track a broad range of subjects, which includes animals, birds, motorcycles, cars, bicycles, trains and aeroplanes.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv class=\"videoWrapper\"\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/1atXnNdHhv4\" height=\"315\" width=\"560\" allowfullscreen=\"\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" frameborder=\"0\"\u003e\u003c\/iframe\u003e\u003c\/div\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":42921389031578,"sku":"16782246","price":29395.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-x-t5-mirrorless-digital-camera-front.webp?v=1678359563"},{"product_id":"fujifilm-instax-210-instant-colour-film-10-shots","title":"Fujifilm Instax Wide 210 Instant Colour Film (10 Shots)","description":"\u003cp\u003eThe Fujifilm Instax 210's easy-to load cartridge delivers ten superb wide format instant photos.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292788818074,"sku":"16026630","price":225.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/files\/fujifilm-instax-wide-210-instant-colour-film-10-shots-front_438730a7-b647-4ece-8bd9-6c778b1fb2d4.webp?v=1691663181"},{"product_id":"fujifilm-instax-mini-instant-film-10-shots","title":"Fujifilm Instax Mini Instant Film (10 Shots)","description":"\u003cp\u003eFujifilm Instax Mini Instant Film is a full colour and daylight-balanced film with an ISO of 800. The film creates sharp, vibrant and colourful pictures and fits perfectly in a wallet.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292788883610,"sku":"16026666","price":195.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-instax-mini-instant-film-10-shots-front.webp?v=1678357979"},{"product_id":"fujifilm-49mm-adaptor-ring-for-x100-x100s-silver","title":"Fujifilm AR-X100S 49mm Adaptor Ring for X100\/X100S (Silver)","description":"\u003cp\u003eThe Fujifilm AR-X100 adapter ring enables the X100\/X100S lens to use any 49mm threaded filter.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292788916378,"sku":"16144561","price":890.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-ar-x100s-49mm-adaptor-ring-for-x100x100s-black-silver.webp?v=1678357241"},{"product_id":"fujifilm-np-w126-li-ion-battery-pack","title":"Fujifilm NP-W126S Li-Ion Battery Pack","description":"\u003cp\u003eThe NP-W126S Li-Ion Battery Pack from Fujifilm is a rechargeable Lithium-ion battery that is compatible with several Fujifilm FinePix and Fujifilm X-series cameras. This battery is also compatible with older cameras that use the NP-W126 battery pack,\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292788949146,"sku":"16528470","price":1295.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-np-w126s-li-ion-battery-pack-front.webp?v=1678358793"},{"product_id":"fujifilm-18mm-f-2-0-xf-r-lens","title":"Fujifilm XF 18mm f\/2.0 R Prime Lens","description":"\u003cp\u003e\u003cspan\u003eDesigned specifically for the Fujifilm X-series of interchangeable lens cameras with a APS-C sensors, this \u003c\/span\u003eFujifilm 18mm f\/2.0 XF R Lens\u003cstrong\u003e \u003c\/strong\u003e\u003cspan\u003eis a lightweight, compact wide-angle \"pancake\" lens equivalent to 27mm in 35mm format.\u003c\/span\u003e\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292788981914,"sku":"16240743","price":9995.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-xf-18mm-f2-0-r-prime-lens-front.webp?v=1678360144"},{"product_id":"fujifilm-35mm-f-1-4-xf-r-prime-lens","title":"Fujifilm XF 35mm f\/1.4 R Prime Lens","description":"\u003cp\u003eDesigned specifically for the Fujifilm X-Pro1 camera with an APS-C sensor, this Fujifilm 35mm f\/1.4 XF R Lens is a \"normal\" lens equivalent to 53mm in 35mm format.\u003c\/p\u003e\u003cbr\u003e\r\n\r\n\u003cp style=\"display: none; color:red;\"\u003ePurchase this item between the 1st to 31st March 2021 and you can claim back R1700 of your purchase. To claim your cashback simply visit Fujifilm's promotional website \u003ca href=\"https:\/\/fujifilmcashback.co.za\" target=\"_blank\"\u003e\u003cstrong\u003ehere\u003c\/strong\u003e\u003c\/a\u003e\u003cbr\u003e\r\nPlease note that the cashback promotion is on a claim basis done through Fujifilm South Africa.\u003c\/p\u003e\u003cbr\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292789047450,"sku":"16240755","price":9995.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-xf-35mm-f1-4-r-prime-lens-front.webp?v=1678360292"},{"product_id":"fujifilm-instax-mini-instant-film-20-shots","title":"Fujifilm Instax Mini Instant Film - Plain White (20 Shots)","description":"\u003cp\u003eFuji Instax Mini Picture Format Instant Film is a daylight-balanced film with an ISO of 800.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292789112986,"sku":"16026678","price":375.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-instax-mini-instant-film-plain-white-20-shots-front.webp?v=1678358073"},{"product_id":"fujifilm-instax-mini-instant-film-rainbow-10shots","title":"Fujifilm Instax Mini Instant Film - Rainbow (10 Shots)","description":"\u003cp\u003eFujifilm Instax Mini Instant Film is a full colour and daylight-balanced film with an ISO of 800. The film creates sharp, vibrant and colourful pictures and fits perfectly in a wallet. A gradient borders the pictures for a creative effect.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292789080218,"sku":"16276405","price":215.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-instax-mini-instant-film-rainbow-10-shots-front.webp?v=1678358084"},{"product_id":"fujifilm-60mm-f-2-4-xf-r-prime-lens","title":"Fujifilm XF 60mm f\/2.4 R Prime Lens","description":"\u003cp\u003eDesigned specifically for the Fujifilm X-Pro1 camera with an APS-C sensor, this Fujifilm 60mm f\/2.4 XF Macro Lens is a short telephoto lens equivalent to 90mm in 35mm format.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292789211290,"sku":"16240767","price":10995.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-xf-60mmf2-4-r-prime-lens-front.webp?v=1678360475"},{"product_id":"fujifilm-58mm-front-lens-cap","title":"Fujifilm 58mm Front Lens Cap for XF14 F2.8 R, XF18-55, XF16-50, XF 50-230","description":"\u003cp\u003eA 58mm front lens cap for Fujifilm XF14 F2.8 R, XF18-55, XF16-50 and XF 50-230 lenses\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292789276826,"sku":"16389757","price":270.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-58mm-front-lens-cap-for-xf14-f2-8-r-xf18-55-xf16-50-xf-50-230-front.webp?v=1678354918"},{"product_id":"fujifilm-xf-55-200mm-f-3-5-4-8-r-lm-ois-lens","title":"Fujifilm XF 55-200mm f\/3.5-4.8 R LM OIS Lens","description":"\u003cp\u003eThe XF 55-200mm f\/3.5-4.8 R LM OIS Lens from Fujifilm is a telephoto zoom lens for the Fujifilm X-series mirrorless cameras.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292789309594,"sku":"16384941","price":9795.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-xf-55-200mm-f3-5-4-8-r-lm-ois-lens-front.webp?v=1678360411"},{"product_id":"fujifilm-52mm-front-lens-cap","title":"Fujifilm 52mm Front Lens Cap for XF18 F2 R, XF35mm F1.4","description":"\u003cp\u003eA 52mm front lens cap for Fujifilm XF18 F2 R and XF35mm F1.4 lenses\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292789342362,"sku":"16393772","price":295.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-52mm-front-lens-cap-for-xf18-f2-r-xf35mm-f1-4-front.webp?v=1678354902"},{"product_id":"fujifilm-xf-14mm-f-2-8-r-ultra-wide-angle-lens","title":"Fujifilm XF 14mm f\/2.8 R Ultra Wide-Angle Lens","description":"The XF 14mm f\/2.8 R Ultra Wide-Angle Lens from Fujifilm is designed for the X mount on their X-series interchangeable lens digital cameras.\u003cbr\u003e\u003cbr\u003e\u003cp style=\"display:none; color:red;\"\u003ePurchase this item between the 01st of July to 31 August 2020 and you can claim back R1700 of your purchase. To claim your cashback simply visit Fujifilm's promotional website \u003ca href=\"https:\/\/fujifilmcashback.co.za\" target=\"_blank\"\u003e\u003cstrong\u003ehere\u003c\/strong\u003e\u003c\/a\u003e\u003cbr\u003ePlease note that the cashback promotion is on a claim basis done through Fujifilm South Africa.\u003c\/p\u003e\u003cbr\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292789375130,"sku":"16276481","price":13595.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-xf-14mm-f2-8-r-ultra-wide-angle-lens-front.webp?v=1678359976"},{"product_id":"fujifilm-49mm-adaptor-ring-for-x100-x100s-black","title":"Fujifilm AR-X100S 49mm Adaptor Ring for X100\/X100S (Black)","description":"\u003cstyle\u003e\n.price {display: none !important;}\n\u003c\/style\u003e\r\n\u003cp\u003eThe Fujifilm AR-X100 adapter ring enables the X100\/X100S lens to use any 49mm threaded filter.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292789538970,"sku":"16421141","price":890.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-ar-x100s-49mm-adaptor-ring-for-x100x100s-black-front.webp?v=1678357229"},{"product_id":"fujifilm-62mm-front-lens-cap","title":"Fujifilm 62mm Front Lens Cap for XF 23mm F1.4 R, XF 56 F1.2 R","description":"\u003cp\u003eA 62mm front lens cap for Fujifilm XF 23mm F1.4 R, XF 56 F1.2 R lenses\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292789571738,"sku":"16389771","price":250.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-62mm-front-lens-cap-for-xf-23mm-f1-4-r-xf-56-f1-2-r-front.webp?v=1678357165"},{"product_id":"fujifilm-67mm-front-lens-cap","title":"Fujifilm 67mm Front Lens Cap for XF 18-135 F3.5-5.6","description":"\u003cp\u003eA 67mm front lens cap for the XF 18-135 F3.5-5.6 lens\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292789604506,"sku":"16429624","price":295.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-67mm-front-lens-cap-for-xf-18-135-f3-5-5-6-front.webp?v=1678357179"},{"product_id":"fujifilm-mcex-16-16mm-extension-tube-for-fujifilm-x-mount","title":"Fujifilm MCEX-16 16mm Extension Tube for Fujifilm X-Mount","description":"\u003cp\u003eThe Fujifilm MCEX-16 increases the distance between the lens elements and the sensor to enable lenses to focus closer while still maintaining full autofocus and auto exposure capability.\u003cbr\u003e Please see the 2nd picture for a list of focus distance changes :\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292789670042,"sku":"16451744","price":1210.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-mcex-16-16mm-extension-tube-for-fujifilm-x-mount-front.webp?v=1678358744"},{"product_id":"fujifilm-mcex-11-11mm-extension-tube-for-fujifilm-x-mount","title":"Fujifilm MCEX-11 11mm Extension Tube for Fujifilm X-Mount","description":"\u003cp\u003eThe Fujifilm MCEX-11 increases the distance between the lens and the sensor to enable lenses to focus closer while still maintaining full autofocus and auto exposure capability.\u003cbr\u003e Below is a list of lens focus distance changes :\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292789702810,"sku":"16451732","price":1210.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-mcex-11-11mm-extension-tube-for-fujifilm-x-mount-front.webp?v=1678358734"},{"product_id":"fujifilm-xf18-135mm-f3-5-5-6-r-lm-ois-wr-lens","title":"Fujifilm XF 18-135mm F3.5-5.6 R LM OIS WR Lens","description":"\u003cp\u003eThe Fujifilm XF 18-135mm F3.5-5.6 R LM OIS WR lens is a highly versatile zoom lens for Fujifilm mirrorless cameras. The lens features 5.0 stop optical image stabilization and a wide focal length, enabling both wide and close-up photography.\u003c\/p\u003e\u003cbr\u003e\r\n\r\n\u003cp style=\"color:red; display: none;\"\u003ePurchase this item between the 1st to 31st August 2021 and you can claim back R2700 of your purchase. To claim your cashback simply visit Fujifilm's promotional website \u003ca href=\"https:\/\/fujifilmcashback.co.za\" target=\"_blank\"\u003e\u003cstrong\u003ehere\u003c\/strong\u003e\u003c\/a\u003e\u003cbr\u003e\r\nPlease note that the cashback promotion is on a claim basis done through Fujifilm South Africa.\u003c\/p\u003e\u003cbr\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292789735578,"sku":"16432853","price":13495.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-xf-18-135mm-f3-5-5-6-r-lm-ois-wr-lens-front.webp?v=1678360092"},{"product_id":"fujifilm-xf1-4x-tc-wr-teleconverter","title":"Fujifilm XF 1.4X TC WR Teleconverter","description":"\u003cp\u003eThe Fujifilm teleconverter XF1.4X TC WR multiplies the focal length of mounted lenses by 1.4x*. Although the lens aperture becomes one f-stop higher when mounted, the focusing speed should be unaffected in most cases due to the contrast detection autofocus, and shooting at minimum aperture values is still possible despite the f-stop being increased by mounting the teleconverter.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292789801114,"sku":"16481892","price":6295.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-xf-1-4x-tc-wr-teleconverter-front.webp?v=1678359902"},{"product_id":"fujifilm-72mm-front-lens-cap","title":"Fujifilm 72mm Front Lens Cap for XF 10-24mm F4 OIS","description":"\u003cp\u003eA 72mm front lens cap for the Fujifilm XF 10-24mm F4 OIS lens\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292789768346,"sku":"16451706","price":195.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-72mm-front-lens-cap-for-xf-10-24mm-f4-ois.webp?v=1678357195"},{"product_id":"fujifilm-xc-50-230mm-f4-5-6-7-ois-ii-lens","title":"Fujifilm XC 50-230mm F4.5-6.7 OIS Lens (Black)","description":"\u003cp\u003eThe Fujinon XC 50-230mm F4.5-6.7 OIS is a telephoto zoom lens for Fujifilm mirrorless cameras. The lens features a very versatile zoom range and will allow you to shoot portrait, sport, wildlife, macro and nature photography. The optical image stabilization system helps produce sharp and blur free images.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292789899418,"sku":"16527749","price":4895.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-xc-50-230mm-f4-5-6-7-ois-lens-black-front.webp?v=1678359863"},{"product_id":"fujifilm-xf-100-400mm-ois-wr-lens","title":"Fujifilm XF 100-400mm f\/4.5-5.6 R LM OIS WR Lens","description":"\u003cp\u003eThe Fujifilm XF 100-400mm f\/4.5-5.6 R LM OIS WR Lens is a high performance super-telephoto zoom lens for Fujifilm's X-series mirrorless cameras. \u003cbr\u003eThe lens weighs only 1.37kg and provides a 35mm equivalent focal length of 152-609mm when mounted while providing a maximum aperture of f\/4.5 to f\/5.6 throughout the zoom range, giving you great reach with great light performance.\u003cbr\u003eAn optical construction with five ED lenses and one Super ED lens, as well as a 5.0-stop image stabilization system helps you to capture sharp images with minimal aberrations.\u003c\/p\u003e\u003cbr\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292789833882,"sku":"16501109","price":27595.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-xf-100-400mm-f4-5-5-6-r-lm-ois-wr-lens-front.webp?v=1678359956"},{"product_id":"fujifilm-xf-90mm-f-2-r-lm-wr-lens","title":"Fujifilm XF 90mm f\/2 R LM WR Lens","description":"\u003cp\u003eThe Fujifilm XF 90mm f\/2 R LM WR is a super-fast prime lens with razor-sharp optics and super-fast focus for Fujifilm mirrorless cameras. The lens is also weather resistant and weighs just 540g.\u003c\/p\u003e\u003cbr\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292789932186,"sku":"16690259","price":12795.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-xf-90mm-f2-r-lm-wr-lens-front.webp?v=1678360536"},{"product_id":"fujifilm-50-140mm-f2-8-r-lm-ois-wr-lens","title":"Fujifilm XF 50-140mm F2.8 R LM OIS WR Lens","description":"\u003cp\u003eThe Fujifilm XF 50-140mm F2.8 R LM OIS WR is a telephoto zoom lens for Fujifilm mirrorless cameras. The lens features fantastic optics with a fast maximum aperture of f\/2.8 throughout the whole zoom range. A highly advanced 5.0 stop optical image stabilisation reduces blur in low light\/slow shutter speed shots. The wide zoom range and image stabilisation makes this lens extremely versatile, and the brilliant optics delivers professional results.\u003c\/p\u003e\u003cbr\u003e\r\n\r\n\u003cp style=\"display: none; color:red;\"\u003ePurchase this item between the 1st to 30th June 2021 and you can claim back R6000 of your purchase. To claim your cashback simply visit Fujifilm's promotional website \u003ca href=\"https:\/\/fujifilmcashback.co.za\" target=\"_blank\"\u003e\u003cstrong\u003ehere\u003c\/strong\u003e\u003c\/a\u003e\u003cbr\u003e\r\nPlease note that the cashback promotion is on a claim basis done through Fujifilm South Africa.\u003c\/p\u003e\u003cbr\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292789866650,"sku":"16443060","price":20295.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-xf-50-140mm-f2-8-r-lm-ois-wr-lens-front.webp?v=1678360359"},{"product_id":"fujifilm-xf-2x-tc-wr-teleconverter","title":"Fujifilm XF 2.0x TC WR Teleconverter","description":"\u003cp\u003eExtend your zoom magnification with the Fujifilm XF 2.0x TC WR Teleconverter. The teleconverter is compatible on the XF 50-140mm f\/2.8 R LM OIS WR and the XF 100-400mm f\/4.5-5.6 R LM OIS WR lenses with a two-stop loss in exposure and still ensures that when utilising the teleconverter, it will still retain full communication between the lens and body, autofocus, enable metering, and image stabilisation as well as the transmission of Exif data.\u003cbr\u003e\u003cbr\u003eOther features to the Fujifilm XF 2.0x TC WR Teleconverter is that the design features a sealed construction to ensure that it reduces the chances of dust, and water from affecting its performance in any way; .\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292789997722,"sku":"16212345","price":8295.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-xf-2-0x-tc-wr-teleconverter-front.webp?v=1678360179"},{"product_id":"fujifilm-xf16-55mm-f2-8-r-lm-wr-lens","title":"Fujifilm XF 16-55mm F\/2.8 R LM WR Lens","description":"\u003cp\u003eThe Fujifilm XF16-55mm F2.8 R LM WR is a fast standard zoom lens with exceptional optics for Fujifilm mirrorless cameras. The lens captures images with extreme sharpness and is a great walk around lens.\u003c\/p\u003e\u003cbr\u003e\r\n\r\n\u003cp style=\"display: none; color:red;\"\u003ePurchase this item between the 1st to 30th June 2021 and you can claim back R4500 of your purchase. To claim your cashback simply visit Fujifilm's promotional website \u003ca href=\"https:\/\/fujifilmcashback.co.za\" target=\"_blank\"\u003e\u003cstrong\u003ehere\u003c\/strong\u003e\u003c\/a\u003e\u003cbr\u003e\r\nPlease note that the cashback promotion is on a claim basis done through Fujifilm South Africa.\u003c\/p\u003e\u003cbr\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292790063258,"sku":"16443072","price":18395.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-xf-16-55mm-f2-8-r-lm-wr-lens-front.webp?v=1678360003"},{"product_id":"fujifilm-xf-23mm-f-2-r-wr-lens-silver","title":"Fujifilm XF 23mm f\/2 R WR Lens (Silver)","description":"\u003cp\u003eThe Fujifilm XF 23mm f\/2 R WR is a compact wide angle prime lens designed for Fuji's X-series mirrorless cameras. The lens features ten elements in six groups,including two aspherical elements to provide exceptional image quality; while a compact size of 6cm in length and a low weight of only 180g makes the lens easy to transport.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292790128794,"sku":"16523171","price":9595.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-xf-23mm-f2-r-wr-lens-silver-front.webp?v=1678360249"},{"product_id":"fujifilm-gf-63mm-f-2-8-r-wr-lens","title":"Fujifilm GF 63mm f\/2.8 R WR Lens","description":"\u003cp\u003eThe Fujifilm GF 63mm f\/2.8 R WR is a G-mount lens for Fuji's Medium Format GFX cameras. The lens is a standard prime, as it provides a 35mm equivalent focal length of 50mm on a GXF camera.The medium format lens features a swift maximum aperture of f\/2.8 to provide good depth of field control and low light performance. Optical performance of the lens is simply superb and can cope with resolutions up to 100MP.Additionally, the Fujifilm GF 63mm f\/2.8 lens is weather resistant, weighs just 405g, features a physical aperture ring with a command position, and integrates a nine-bladed aperture for pleasant bokeh.\u003c\/p\u003e\r\n\r\n\u003cp style=\"display: none; color:red;\"\u003ePurchase this item between the 1st of February and the 31st of  \r\nMarch 2021 and you can claim back R4500 of your purchase. To claim your cashback simply visit Fujifilm's promotional website \u003ca href=\"https:\/\/fujifilmcashback.co.za\" target=\"_blank\"\u003e\u003cstrong\u003ehere\u003c\/strong\u003e\u003c\/a\u003e\u003cbr\u003e\r\nPlease note that the cashback promotion is on a claim basis done through Fujifilm South Africa.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292790096026,"sku":"16536647","price":31295.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-gf-63mm-f2-8-r-wr-lens-front.webp?v=1678357453"},{"product_id":"fujifilm-instax-mini-instant-film-monochrome-10shots","title":"Fujifilm Instax Mini Instant Film - Monochrome (10 Shots)","description":"The Fujifilm Instax Mini Monochrome Instant Film is a monochrome (black \u0026amp; white) and daylight-balanced film with an ISO of 800. The film creates sharp, dynamic pictures and fits perfectly in a wallet.","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292790194330,"sku":"16531958","price":235.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-instax-mini-instant-film-monochrome-10-shots-front.webp?v=1678358055"},{"product_id":"fujifilm-gf-120mm-f-4-macro-r-lm-ois-wr-lens","title":"Fujifilm GF 120mm f\/4 Macro R LM OIS WR Lens","description":"\u003cp\u003eThe Fujifilm GF 120mm f\/4 R LM WR is a G-mount macro lens for Fuji's Medium Format GFX cameras. The lens provides a 35mm equivalent focal length of 95mm on a GFX camera, and features optical stabilisation to aid shooting on slower shutter-speeds. This telephoto focal length, combined with its short minimum focus distance, will make the lens suitable for macro, close-ups, product photography, and portraiture.The medium format lens features a fixed maximum aperture of f\/4 to provide good depth of field control and low light performance. Optical performance of the lens is simply superb and can cope with resolutions of up to 100MP.Additionally, the Fujifilm GF 120mm f\/4 Macro OIS lens is weather resistant, features two linear autofocus motors, magnification of 1:2, three Extra-Low Dispersion elements, powerful 5-stop optical image stabilisation, a physical aperture ring with a command position, and integrates a nine-bladed aperture for pleasant bokeh.\u003c\/p\u003e\r\n\r\n\u003cp style=\"display: none; color:red;\"\u003ePurchase this item between the 1st of February and the 31st of  \r\nMarch 2021 and you can claim back R7 500 of your purchase. To claim your cashback simply visit Fujifilm's promotional website \u003ca href=\"https:\/\/fujifilmcashback.co.za\" target=\"_blank\"\u003e\u003cstrong\u003ehere\u003c\/strong\u003e\u003c\/a\u003e\u003cbr\u003e\r\nPlease note that the cashback promotion is on a claim basis done through Fujifilm South Africa.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292790161562,"sku":"16536661","price":53895.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-gf-120mm-f4-macro-r-lm-ois-wr-lens-front.webp?v=1678357344"},{"product_id":"fujifilm-gf-110mm-f-2-r-lm-wr-lens","title":"Fujifilm GF 110mm f\/2 R LM WR Lens","description":"\u003cp\u003eThe Fujifilm GF 110mm f\/2 R LM WR lens is a G-mount short telephoto lens for Fuji's Medium Format GFX cameras. The lens provides a 35mm equivalent focal length of 87mm on a GFX camera, and features fast maximum aperture of f\/2 for exceptional depth of field and low light performance. Additionally the GF 110mm f\/2 R LM WR features four extra-low dispersion (ED) elements to limit chromatic aberrations, providing exceptional image clarity.The short telephoto focal length, combined with its fast maximum aperture, will make the lens suitable for close-ups, product photography, and portraiture.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp style=\"display: none; color: red;\"\u003ePurchase this item between the 1st of February and the 31st of March 2021 and you can claim back R7 500 of your purchase. To claim your cashback simply visit Fujifilm's promotional website \u003ca href=\"https:\/\/fujifilmcashback.co.za\" target=\"_blank\"\u003e\u003cstrong\u003ehere\u003c\/strong\u003e\u003c\/a\u003e\u003cbr\u003ePlease note that the cashback promotion is on a claim basis done through Fujifilm South Africa.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292790259866,"sku":"16546018","price":46295.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-gf-110mm-f2-r-lm-wr-lens-front.webp?v=1678357331"},{"product_id":"fujifilm-instax-mini-instant-film-black-10shots","title":"Fujifilm Instax Mini Instant Film - Black (10 Shots)","description":"\u003cp\u003eFujifilm Instax Mini Instant Film is a full colour and daylight-balanced film with an ISO of 800. The film creates sharp, vibrant and colourful pictures and fits perfectly in a wallet. This version of the film features a solid black border.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292790227098,"sku":"16537043","price":215.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-instax-mini-instant-film-black-10-shots-front.webp?v=1678358017"},{"product_id":"fujifilm-gf-32-64mm-f-4-r-lm-wr-lens","title":"Fujifilm GF 32-64mm f\/4 R LM WR Lens","description":"\u003cp\u003eThe Fujifilm GF 32-64mm f\/4 R LM WR is a wide-angle zoom G-mount lens for Fuji's Medium Format GFX cameras. The lens provides a 35mm equivalent focal length range of 25mm to 51mm on a GFX camera. The short focal lengths of this lens will enable you to capture wide angle subjects such as landscapes, interiors, nightscapes, groupshots, and architecture. The telephoto focal lens of the lens will provide a optical features and viewing  angles that are appropriate for product photography and portraiture.The medium format lens features a fixed maximum aperture of f\/4 to provide good depth of field control and low light performance. Optical performance of the lens is simply superb and can cope with resolutions of up to 100MP.Additionally, the Fujifilm GF 32-64mm f\/4 lens is weather resistant, features internal autofocus, a physical aperture ring with a command position, and integrates a nine-bladed aperture for pleasant bokeh.\u003c\/p\u003e\u003cbr\u003e\r\n\r\n\u003cp style=\"display: none; color:red;\"\u003ePurchase this item between the 1st of February and the 31st of  \r\nMarch 2021 and you can claim back R7 500 of your purchase. To claim your cashback simply visit Fujifilm's promotional website \u003ca href=\"https:\/\/fujifilmcashback.co.za\" target=\"_blank\"\u003e\u003cstrong\u003ehere\u003c\/strong\u003e\u003c\/a\u003e\u003cbr\u003e\r\nPlease note that the cashback promotion is on a claim basis done through Fujifilm South Africa.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292790292634,"sku":"16536659","price":35795.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-gf-32-64mm-f4-r-lm-wr-lens-front.webp?v=1678357393"},{"product_id":"fujifilm-xf-23mm-f-2-r-wr-lens-black","title":"Fujifilm XF 23mm f\/2 R WR Lens (Black)","description":"\u003cp\u003eThe Fujifilm XF 23mm f\/2 R WR is a compact wide angle prime lens designed for Fuji's X-series mirrorless cameras. The lens features ten elements in six groups,including two aspherical elements to provide exceptional image quality; while a compact size of 6cm in length and a low weight of only 180g makes the lens easy to transport.\u003c\/p\u003e\u003cbr\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292790456474,"sku":"16523169","price":9595.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-xf-23mm-f2-r-wr-lens-black-front.webp?v=1678360223"},{"product_id":"fujifilm-instax-share-sp-3-smartphone-printer-for-instax-square-film-white","title":"Fujifilm Instax Share SP-3 Smartphone Printer for Instax Square Film (White)","description":"\u003cp\u003eThe Fujifilm Instax SP3 Printer allows you to go digital and still create quality prints with Fuji's Instax Square film while on the go. The printer gives you the benefit of downloading Fujifilm's free downloadable Instax SHARE app on your Android smartphone or iOS phone, which will then be paired via Wi-Fi. Once the connection has been established, simply select your best shots from your device, edit them the way you want them to be with text and borders, click print,, and within seconds you'll have your high-quality Instax Square print.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292790325402,"sku":"16558097","price":3295.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-instax-share-sp-3-smartphone-printer-for-instax-square-film-white-front.webp?v=1678358404"},{"product_id":"fujifilm-xf-80mm-f2-8-ois-macro-lens","title":"Fujifilm XF 80mm f\/2.8 R LM OIS WR Macro Lens","description":"\u003cp\u003eThe Fujifilm XF 80mm f\/2.8 R LM OIS WR is a short telephoto macro lens for Fujifilm's X-series mirrorless cameras. The lens features a life-size 1.0x magnification factor, as well as a very short minimum focus distance of 25cm.Other standout features of the lens include a powerful 5-stop image stabilisation system, weather sealing , and an array of special optical elements.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292790390938,"sku":"16559168","price":18395.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-xf-80mm-f2-8-r-lm-ois-wr-macro-lens-front.webp?v=1678360517"},{"product_id":"fujifilm-gf-45mm-f2-8-r-wr-lens","title":"Fujifilm GF 45mm f\/2.8 R WR Lens","description":"\u003cp\u003eThe Fujifilm GF 45mm f\/2.8 R WR is a G-mount lens for Fuji's Medium Format GFX cameras. The lens is provides a 35mm equivalent focal length of 36mm on a GXF camera, making it ideal for shooting portraits, products, landscapes, documentary and street photographyThe medium format lens features a swift maximum aperture of f\/2.8 to provide good depth of field control and low light performance. Optical performance of the lens is simply superb and can cope with resolutions up to 100MP.Additionally, the Fujifilm GF 45mm f\/2.8 lens is weather resistant, weighs just 490g, features a physical aperture ring with a command position, and integrates a nine-bladed aperture for pleasant bokeh.\u003c\/p\u003e\r\n\r\n\u003cp style=\"display: none; color:red;\"\u003ePurchase this item between the 1st of February and the 31st of  \r\nMarch 2021 and you can claim back R4 500 of your purchase. To claim your cashback simply visit Fujifilm's promotional website \u003ca href=\"https:\/\/fujifilmcashback.co.za\" target=\"_blank\"\u003e\u003cstrong\u003ehere\u003c\/strong\u003e\u003c\/a\u003e\u003cbr\u003e\r\nPlease note that the cashback promotion is on a claim basis done through Fujifilm South Africa.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292790358170,"sku":"16559170","price":33795.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-gf-45mm-f2-8-r-wr-lens-front.webp?v=1678357419"},{"product_id":"fujifilm-instax-share-printer-sp-3-square","title":"Fujifilm Instax SHARE SP-3 Smartphone Printer For Instax Square Film","description":"\u003cp\u003eThe Fujifilm Instax SP3 Printer allows you to go digital and still create quality prints with Fuji's Instax Square film while on the go. The printer gives you the benefit of downloading Fujifilm's free downloadable instax SHARE app on your Android smartphone or iOS phone, which will then be paired via Wi-Fi. Once the connection has been established, simply select your best shots from your device, edit them the way you want it to be with text and borders, click print, and within seconds youll have your high-quality Instax Square print.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292790423706,"sku":"16558138","price":3295.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-instax-share-sp-3-smartphone-printer-for-instax-square-film-front.webp?v=1678358391"},{"product_id":"fujifilm-instax-square-instant-film-10shots","title":"Fujifilm Instax Square Instant Film - Plain White (10 Shots)","description":"\u003cp\u003eThe Fujifilm Instax Square Instant Film is a full colour and daylight-balanced film that is compatible for use with Instax Sqaure cameras. The 86mm x 72mm film features an image size of 62mm x 62mm with vibrant colours and fine grain.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292790554778,"sku":"16549278","price":225.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-instax-square-instant-film-plain-white-10-shots-front.webp?v=1678358475"},{"product_id":"fujifilm-gf-23mm-f-4-r-lm-wr-lens","title":"Fujifilm GF 23mm f\/4 R LM WR Lens","description":"\u003cp\u003eThe Fujifilm GF 23mm f\/4 R LM WR lens is a G-mount ultra-wide lens for Fuji's Medium Format GFX cameras. The lens provides a wide 35mm equivalent focal length of 18mm, providing a 99.9 field-of-view, making the lens perfect for landscape, architecture, interior, and other wide-angle subjects. The lens features spectacular optics, despite its wide focal length, thanks to a collection of special elements including two aspherical lenses, one super ED lens, three ED lenses and a Nano GI coating. This keeps the lens sharp all the way to the edges and provides high-resolution performance.\u003c\/p\u003e\u003cbr\u003e\r\n\r\n\u003cp style=\"display: none; color:red;\"\u003ePurchase this item between the 1st to 30th June 2021 and you can claim back R7500 of your purchase. To claim your cashback simply visit Fujifilm's promotional website \u003ca href=\"https:\/\/fujifilmcashback.co.za\" target=\"_blank\"\u003e\u003cstrong\u003ehere\u003c\/strong\u003e\u003c\/a\u003e\u003cbr\u003e\r\nPlease note that the cashback promotion is on a claim basis done through Fujifilm South Africa.\u003c\/p\u003e\u003cbr\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292790489242,"sku":"16546020","price":52495.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-gf-23mm-f4-r-lm-wr-lens-front.webp?v=1678357379"},{"product_id":"fujifilm-xf-35mm-f2-r-wr-lens-silver","title":"Fujifilm XF 35mm F\/2 R WR Lens (Silver)","description":"\u003cp\u003eThe Fujifilm XF 35mm f\/2 R WR is a fast prime lens for Fujifilm mirrorless cameras. The lens is very compact and discreet, and when mounted provides a widely used focal length of 53mm; this makes it an ideal walk-around and portrait lens.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292790522010,"sku":"16580519","price":5995.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-xf-35mm-f2-r-wr-lens-silver-front.webp?v=1678360342"},{"product_id":"fujifilm-xf-35mm-f2-r-wr-lens","title":"Fujifilm XF 35mm F\/2 R WR Lens (Black)","description":"\u003cp\u003eThe Fujifilm XF 35mm f\/2 R WR is a fast prime lens for Fujifilm mirrorless cameras. The lens is very compact and discreet, and when mounted provides a widely used focal length of 53mm; this makes it an ideal walk-around and portrait lens.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292790685850,"sku":"16580480","price":5995.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-xf-35mm-f2-r-wr-lens-black-front.webp?v=1678360314"},{"product_id":"fujifilm-xf-50mm-f2-r-wr-lens","title":"Fujifilm XF 50mm f\/2 R WR Lens","description":"\u003cp\u003eThe Fujifilm XF 50mm f\/2 R WR Lens is a fast standard prime lens for Fuji's X-series mirrorless cameras. The lens weighs a mere 200g and is very compact, making a light and agile camera kit when mounted to a Fuji X body. The lens features a super-fast maximum aperture of f\/2 to provide exceptional low light performance and depth of field control.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292790587546,"sku":"16580612","price":8995.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-xf-50mm-f2-r-wr-lens-front.webp?v=1678360393"},{"product_id":"fujifilm-gf-50mm-f3-5-r-lm-wr-lens","title":"Fujifilm GF 50mm f\/3.5 R LM WR Lens","description":"\u003cp\u003eFujifilm produces the latest Fujifilm GF 50mm f\/3.5 R LM WR Lens, being the smallest and lightest prime lens construction, has been developed for the medium format G-Mount GFX camera system. The innovative, dust- and weather-sealed lens is built for high performance and also to deliver outstanding image quality wherever you go.\u003cbr\u003e\u003cbr\u003eProviding you with 40mm equivalent prime focal length that allows you to work with a variety of subjects, while with the amazing pancake design  makes it ideal for everyday shooting. Contributing to astonishing and sharp images, the lens consists of 9 elements in 6 groups  where it includes one aspherical lens element that is used to minimise spherical aberrations and distortions for clear images. A high-performance linear Autofocus motor has also been incorporated for fast and quiet focusing performance, which is suitable for both photo and video applications; and also includes a nine-blade diaphragm that adds to pleasing and smooth bokeh quality.\u003c\/p\u003e\r\n\r\n\u003cp style=\"display: none; color:red;\"\u003ePurchase this item between the 1st of February and the 31st of  \r\nMarch 2021 and you can claim back R3 000 of your purchase. To claim your cashback simply visit Fujifilm's promotional website \u003ca href=\"https:\/\/fujifilmcashback.co.za\" target=\"_blank\"\u003e\u003cstrong\u003ehere\u003c\/strong\u003e\u003c\/a\u003e\u003cbr\u003e\r\nPlease note that the cashback promotion is on a claim basis done through Fujifilm South Africa.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292790653082,"sku":"16630807","price":21395.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-gf-50mm-f3-5-r-lm-wr-lens-front.webp?v=1678357436"},{"product_id":"fujifilm-xf-200mm-f-2-ois-wr-lens","title":"Fujifilm XF 200mm f\/2 OIS WR Lens","description":"\u003cp\u003eFujifilm introduces the XF 200mm F\/2.0 R LM OIS WR telephoto prime lens specifically designed for APS-C camera systems. Being super intelligent and even super-fast in the XF lens lineup, with a blistering aperture of f\/2.0 that performs exceptionally well in low-light conditions to produce astonishing high-quality and sharp images, and a focal length equivalent to 305mm in 35mm film format.\u003c\/p\u003e\n\u003cp\u003ePhotographers will truly appreciate the quality of the Fujifilm XF 200mm f\/2.0 R LM OIS WR lens as it utilises a lens configuration of 19 elements in 14 groups that includes 2 ED elements and 1 Super ED element that contributes to crisp sharp images and to effectively reduce flare and ghosting entering the lens; a rounded 9-blade diaphragm that produces beautiful bokeh; maximum aperture of f\/2.0 to f\/22 that' all packed into this robust, yet compact body weighing only 2,265g. This is the perfect choice for sports, wildlife and even wedding photography.\u003c\/p\u003e\n\u003cp style=\"display: none; color: red;\"\u003ePurchase this item between the 1st to 30th June 2021 and you can claim back R30000 of your purchase. To claim your cashback simply visit Fujifilm's promotional website \u003ca href=\"https:\/\/fujifilmcashback.co.za\" target=\"_blank\"\u003e\u003cstrong\u003ehere\u003c\/strong\u003e\u003c\/a\u003e\u003cbr\u003ePlease note that the cashback promotion is on a claim basis done through Fujifilm South Africa\u003c\/p\u003e\n\u003cdiv class=\"videoWrapper\"\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/keR6SDQhFIs\" width=\"560\" height=\"315\" allowfullscreen=\"\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" frameborder=\"0\"\u003e\u003c\/iframe\u003e\u003c\/div\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292790620314,"sku":"16586343","price":117495.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-xf-200mm-f2-ois-wr-lens-front.webp?v=1678360197"},{"product_id":"fujifilm-xf-8-16mm-f-2-8-r-lm-wr-lens","title":"Fujifilm XF 8-16mm f\/2.8 R LM WR Lens","description":"\u003cp\u003eIntroducing the brand new and stylish ultra-wide-angle Fujifilm XF 8-16mm f\/2.8 R LM WR Lens thats specifically designed for APS-C format cameras, allowing you to capture just about anything from landscapes, architecture, portraits, interior photography and many more with its 121-degree angle view. The Fujifilm XF 8-16 features a constant maximum aperture of f\/2.8 to produce exceptionally bright high-quality images from edge-to-edge and is equivalent to 12-24 in the 35mm format.\u003c\/p\u003e\u003cp\u003eThe lens construction features a variety of advanced functions and specs such as the four aspherical lens elements to control distortion and spherical aberration, and six ED lens elements including the three super ED elements in order to control lateral chromatic aberration, silent and fast autofocus, rounded 9-blade diaphragm and a correction element that automatically adjusts according to the position of the zoom in order to achieve edge-to-edge sharpness throughout its zoom range.\u003c\/p\u003e\u003cbr\u003e\r\n\r\n\u003cp style=\"display: none; color:red;\"\u003ePurchase this item between the 1st to 30th June 2021 and you can claim back R7500 of your purchase. To claim your cashback simply visit Fujifilm's promotional website \u003ca href=\"https:\/\/fujifilmcashback.co.za\" target=\"_blank\"\u003e\u003cstrong\u003ehere\u003c\/strong\u003e\u003c\/a\u003e\u003cbr\u003e\r\nPlease note that the cashback promotion is on a claim basis done through Fujifilm South Africa.\u003c\/p\u003e\u003cbr\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292790718618,"sku":"16591570","price":30895.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-xf-8-16mm-f2-8-r-lm-lens-front.webp?v=1678360491"},{"product_id":"fujifilm-xf-16mm-f2-8-r-wr-lens-black","title":"Fujifilm XF 16mm f\/2.8 R WR Lens (Black)","description":"\u003cp\u003eThe Fujifilm XF 16mm f\/2.8 R WR Lens is an ultra-wide-angle fixed lens, well kitted for X-mount APS-C size camera's. The portable lens provides a focal length equivalent to 24mm, along with an amazing and maximum aperture of f\/2.8 to ensure that you capture the best image results.\u003cbr\u003e\u003cbr\u003eThe portable and lightweight design sports an advanced inner focusing system, driven by a stepping motor to achieve a much faster and quieter autofocusing; and 10 lens elements in 8 groups, along with two aspherical elements to achieve accurate rendering and sharpness throughout each and every image captured. Applied to the elements are super EBC coating to effectively reduce distortion and spherical aberration, also being a great help at rendering great image results. Other features of this compact Fujifilm XF 16mm f\/2.8 R WR Lens includes weather sealing to protect it against dust and moisture, allowing you to also operate in inclement conditions and freezing temperatures as low as -10C; and a rounded nine-blade diaphragm that contributes to beautiful bokeh quality.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292790816922,"sku":"16611667","price":7595.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-xf-16mm-f2-8-r-wr-lens-black-front.webp?v=1678360068"},{"product_id":"fujifilm-instax-mini-liplay-hybrid-instant-camera-stone-white","title":"Fujifilm Instax Mini LiPlay Hybrid Instant Camera (Stone White)","description":"\u003cp\u003eFujifilm launches the most compact, portable and revolutionary stone white Fujifilm INSTAX Mini LiPlay Hybrid Instant Camera. Providing a combination of film and digital features being ideal for selfies, and on-the-go snapping, with images that can instantly print out after selecting your best shot.\u003cbr\u003e\u003cbr\u003eExciting cool features include the newly developed QR code feature where you convert recorded sound into an QR code which can then be added to your photo; get creative with a variety of frames \u0026amp; filters; which you can then instantly print out or get creative directly from your smartphone with 30 frames to choose from all through the App. In addition, you can also use your smartphone as a remote control where you can set a timer which is ideal for taking group photos.\u003c\/p\u003e\n\u003cdiv class=\"videoWrapper\"\u003e\u003ciframe src=\"https:\/\/www.youtube.com\/embed\/v3hGX0pyazs?rel=0\u0026amp;showinfo=0\" allowfullscreen=\"\" frameborder=\"0\"\u003e\u003c\/iframe\u003e\u003c\/div\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":43292790849690,"sku":"16631758","price":2995.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/products\/fujifilm-instax-mini-liplay-hybrid-instant-camera-stone-white-front.webp?v=1678358353"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9342\/8890\/collections\/fujifilm-brand-banner.jpg?v=1678968663","url":"https:\/\/www.ormsdirect.co.za\/collections\/fujifilm.oembed?page=8","provider":"Orms Direct","version":"1.0","type":"link"}