Gear News
The New Tamron 150-500mm F/5-6.7 Lens: Set Your Creative Vision Free
Zoom in on the image of your dreams with the new Tamron 150-500mm F/5-6.7 lens! This latest addition to their lineup is Tamron's first ultra-telephoto lens for full-frame mirrorless cameras that e...
The Tamron 11-20mm F/2.8 Di III-A RXD Lens Is A World-First In Its Category
Announced today, the all-new Tamron 11-20mm F/2.8 Di III-A RXD lens is making history! This bone fide ultra wide-angle zoom lens is the world's first f/2.8 offering among interchangeable f/2.8 ult...
The Canon EOS R3 Is Coming! Canon Changes The Game Once Again
Step right up, folks! Step right up! Get yourself a new playbook, because it looks like Canon is set to rewrite the rules of professional photography and filmmaking once again with this latest ann...
Redefine Flying With The DJI FPV: Next-Level Immersion, Unreal Footage
What's the first thing that comes to your mind when you think of DJI? Let's get real: it's probably drones. While they've branched out into other areas of production (like creating industry-leadin...
Could The Sony Alpha 1 Be The Most Powerful Camera of The Mirrorless Age?
Sports and Action Photographers listen up! Sony has just dropped the Sony Alpha 1 and we think it just might be the mirrorless camera to end all mirrorless camera's! Boasting a 50MP full-frame sen...
The Sony FE 35mm F1.4 G Master Prime Lens: First Class Image Quality
Last week Sony announced the latest addition to their powerful full-frame lens series: the Sony FE 35mm F1.4 G Master Prime Lens. Sony has packed their most advanced technology into this newest E-...
The Tamron 17-70mm F/2.8 Di III-A VC RXD Ups The Game For APS-C Shooters
On the 2nd of December 2020, the Tamron 17-70mm F/2.8 Di III-A VC RXD B070 was announced. Among interchangeable f/2.8 standard zoom lenses, the 17-70mm F/2.8 Di III-A is the world's first f/2.8 hi...
The Leica Q2 Monochrom Returns Us To Photography's Essence
It could be argued that black and white photography is the art form's purest manifestation. With all colour stripped away, the creator and the viewer can focus on the interplay of light and shadow...
Pack Light, Fly Free With The Small But Mighty DJI Mini 2
Strap in, spread your wings and get ready to take to the skies with the all-new DJI Mini 2! DJI's latest drone is beginner-friendly, super small and jam-packed with powerful features. Getting impr...
The RF 50mm F1.8 STM: Canon's Beloved "Nifty Fifty" Gets A Mirrorless Update
Entry-level and serious enthusiast DSLR shooters have been using Canon's famous "Nifty Fifty" 50mm F1.8 EF lens to capture gorgeous images for many years now. Now, image-makers on a budget within ...
Canon Expands Their RF Lens System With The New RF 70-200mm F4L IS USM Lens
Since the launch of their full-frame mirrorless RF mount system a few years back, Canon has gradually been adding lenses to their impressive RF lineup. Yesterday, they announced two new additions:...
The Fujifilm X-S10 Makes Capturing Images Even Easier For Hobbyist Creatives
Fujifilm cameras are renowned for their design, engineering and colour science. If you are an enthusiast image maker who's been in the market for making a Fujifilm purchase, the newly launched Fuj...